Ep 226: Budgetting is a bad word, money psychology, and the worst kinds of financial advice

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Learn more about David by listening to episode 215: Who is David Chudyk and what does he do? <-- Click here to listen!
In this powerful episode of The Weekly Wealth Podcast, Certified Financial Planner David Chudyk pulls back the curtain on why traditional budgeting advice often fails—and how a smarter, psychology-driven approach to spending can lead to long-term wealth.
This week’s episode covers three high-impact financial topics:
🧠 1. The Psychology of Spending
Why do we overspend—even when we know better?
Learn how your brain tricks you into spending and how you can fight back using:
- Dopamine control hacks (like the 48-hour rule)
- Emotional spending triggers to watch out for
- The “Would I buy this twice?” litmus test
- The impact of comparison culture and social media envy
💰 2. Why Budgeting Often Fails (and How to Fix It)
Let’s stop calling it a budget—and start building a Spending Plan.
David breaks down:
- Why most high-income earners still struggle with cash flow
- The importance of financial margin and how to create it
- Real-life examples of poor spending habits—even among the wealthy
- How to align your expenses with your actual financial goals
🚫 3. The Worst Financial Advice Out There
You won’t believe some of the terrible advice David’s clients have received!
From half-baked Roth conversion ideas to TikTok influencers pushing risky schemes, you’ll hear:
- The difference between a product pusher and a true fiduciary
- Why “broke friends” shouldn’t be your financial role models
- How to vet advice—even if it’s from someone you trust
- Red flags in annuity, insurance, and investment sales pitches
🎧 Whether you’re just starting to get control of your spending or you’re a high earner feeling like money slips through your fingers, this episode will challenge your mindset, sharpen your strategy, and help you make better money decisions.
🔥 Bonus Hack:
Don’t forget to include money for FUN in your spending plan! Financial freedom includes joy—just make sure it fits your financial reality.
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Share it with a friend, colleague, or family member. We’re building a tribe of financially empowered listeners, and your share helps us grow!
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🎤 Hosted by David Chudyk, CFP® — Helping high earners, business owners, and the mass affluent make smarter financial decisions and build true wealth.
00:00 - Untitled
00:09 - Understanding Spending Psychology
01:39 - Understanding Budgeting for Financial Health
10:12 - Understanding Emotional Spending
14:06 - Understanding Financial Advice and Its Pitfalls
18:31 - Evaluating Financial Advice
In this week's episode of the Weekly wealth podcast, we are going to talk about why most budgeting advice is wrong and it is not normally very effective.
Speaker AWe are going to talk about some of the psychological aspects of spending.
Speaker ASo why do you spend what you spend?
Speaker AAnd then we are also going to talk about some of the horrible financial advice that I've heard given to some people who would end up being my clients and that I've seen on social media and that I've heard in general.
Speaker ASo I hope that you enjoy this episode.
Speaker AAnd here we go.
Speaker AWelcome to the Weekly Wealth Podcast.
Speaker AI am certified financial planner David Chudick.
Speaker AThis podcast and my wealth management practice are both designed to help the mass affluent to live better lives by how they handle their money.
Speaker AWe talk about financial strategies, prosperous mindsets, and simply how to build true wealth.
Speaker ACan you believe how many episodes we're at with the weekly wealth podcast?
Speaker AThis thing has been going on for a few years now.
Speaker AI've loved every minute of it.
Speaker AAnd this is episode number 226 of the weekly Wealth Podcast.
Speaker ABefore we get going, and especially if you're not driving, would you take a moment and would you text the link to this episode or the link to your favorite episode to any of your friends, any of your family, any of your colleagues, any of your co workers?
Speaker AWe're building our tribe.
Speaker AWe want to put out as much valuable content as we can to the world.
Speaker AAnd this would really help me out and I would appreciate it.
Speaker AAnd also, don't forget to like and subscribe to the podcast on the platform where you listen and like our social media.
Speaker AAll right, let's talk about a word that almost everybody hates that involves money.
Speaker AMost people know that they need to do something with it.
Speaker AThey need to do something with it.
Speaker AThey are not sure how.
Speaker AThey dread it.
Speaker AThey hate it.
Speaker AAnd that is the word budget.
Speaker AOkay, so budgets are like diets.
Speaker APeople almost never stick with them.
Speaker APeople almost always know that they maybe need to change their spending habits, but they don't know how to do it.
Speaker ASo the first thing that I'd like you to think about with regard to budgeting is let's change the name.
Speaker ALet's call it something different because budget just sounds so restrictive.
Speaker AIt sounds like it's for poor people.
Speaker AIt sounds like when you say budget, Dave Ramsey is going to yell at you and tell you to eat beans and rice and you can't see the inside of a restaurant unless you're working your second job there in budget.
Speaker AI think it just has a negative connotation Now I don't think it's a negative thing, I just think that it has a negative connotation.
Speaker ASo let's call it a spending plan.
Speaker ALet's call it anything other than a budget.
Speaker ASo that's step one and step two.
Speaker ALet's talk about when budgeting or spending planning as we might call it, when it becomes more important.
Speaker AAnd that's when we have very little margin.
Speaker ASo let's say that your monthly expenses are $100.
Speaker ASo those are the things that you need to pay for.
Speaker AThat's your rent, that's your insurances, that's your food.
Speaker AThe things that are definitely needs and not wants.
Speaker ABut let's say that you're bringing in a thousand dollars.
Speaker AThat gives you $900 of margin every month.
Speaker AAnd it wouldn't be awesome if things cost that little only $100 a month to live.
Speaker ABut you get my point.
Speaker ASo in that case, there's a lot of financial margin and it's not a million percent critical that you get every penny right, because you have extra money.
Speaker AIn that case, you might be able to go out to eat and splurge a little bit.
Speaker AYou might be able to buy something nice, you might be able to experience something nice.
Speaker ANow let's go to the other end of the spectrum.
Speaker ALet's say that your monthly expenses are $900 and your income is $1,000.
Speaker ASo now there that much margin.
Speaker AAnd if anything happens, maybe you get a late fee, maybe your car breaks down, maybe you just forgot that there is going to be some back to school expenses with your kids.
Speaker ANow all of a sudden all of that margin is eaten up and you might have some financial stress.
Speaker ASo before we even think about budgeting, maybe we should try to ensure that our monthly expenses are significantly less than our month income.
Speaker AYes, I know that sounds pie in the sky ideal, but just work with me here.
Speaker AIf we can decrease our expenses a little bit and if we can increase our income a little bit, and remember I talk about it all the time, the formula has to be income minus expenses has to be greater than zero.
Speaker AWe can argue how much greater than zero.
Speaker ABut income minus expenses has to equal greater than zero.
Speaker AAnd that gives you margin.
Speaker ASo if you sit down, you look at your expenses, you look at your recurring expenses, you look at your credit card statements from last month, you look at your debit card statements from last month.
Speaker AWhat is it that you can just eliminate that will decrease your expenses?
Speaker AAnd then let's go to the other side.
Speaker AIn what ways can you increase Your income.
Speaker ANow, there's a misconception that budgeting and spending plan is just for poor people that don't make a lot of money.
Speaker AAnd it couldn't be further from the truth.
Speaker AI have quite a few high earning clients and they bring in a lot of money, but boy do they spend a lot of money.
Speaker ASo it's not just for poor people, but we do need to figure out a spending plan.
Speaker AAnd the first thing that I think that you should do is that you should look at your recurring expenses and then you should also look at, hey, last month, how much money did I spend on wants versus needs?
Speaker AAnd then decide, is that appropriate for my current financial reality?
Speaker AAnd with this being the weekly wealth podcast and with most of our listeners being high net worth and the mass affluent, let's talk about some of the spending and budgeting mistakes that the high net worth and the mass affluent make.
Speaker ASo oftentimes they don't have any kind of a spending plan at all.
Speaker AThey say make six figures, I make high six figures, I make seven figures.
Speaker AI don't really need to have a spending plan.
Speaker ABut if you have seven figures coming in and seven figures going out, it doesn't work.
Speaker AA lot of times there's leverage addiction where they just, they finance everything.
Speaker AThey're just buying the expensive vehicles and financing them because the monthly payments seem like they are affordable.
Speaker AAnd they are until they're not.
Speaker AOftentimes they try to keep up with other high earners.
Speaker AThat's a big one.
Speaker AWhen that million dollar house is not good enough for you because you know that one of your friends has a $2 million house, sometimes that's a battle you just can't win.
Speaker AOftentimes, the high net worth and the mass affluent, they gift and support their adult children excessively.
Speaker ASo there are times when maybe you need to cut your kids loose or cut them more loose than they let them stand on their own two legs.
Speaker AYou've given them a good foundation and good support.
Speaker ABut there does come a time where if they want to live the lifestyle that they've been accustomed to, they might have to support that on their own.
Speaker AIf you're successful on paper but still feel unsure about your financial future, you're not alone.
Speaker ADavid chudic created the 10 minute wealth vision call for high earners and business owners who are busy but know they need a plan.
Speaker AIn just 10 minutes, we'll talk through one key issue and we will help you see the next smart move.
Speaker AWelcome back to the show Spending the Psychology of Spending.
Speaker AWhy do we spend what we spend.
Speaker AWhy do we tend to overspend?
Speaker AIn a lot of ways, your brain is wired to overspend.
Speaker AWe're going to talk about some ways to outsmart it.
Speaker ASo the first thing that we need to understand is that spending triggers dopamine.
Speaker ASpending gives us a short term high.
Speaker AIt releases dopamine.
Speaker AThat's the same chemical that lights up when we eat sugar.
Speaker AWe scroll social media or we win something.
Speaker AAnd just like those other habits, the more we do it, the more our brain craves a hit.
Speaker ASo if you're like me, sometimes when you're stressed, you might be tempted to spend money, or when you're bored, you might spend money, or you're tired or emotionally worn down.
Speaker ASometimes clicking add to cart or swiping that card gives us a way to feel control of something, if only for a moment.
Speaker ASo if you ever wonder why you feel better when you buy something at Target, even if you just went in for paper towels and now you're like 3 or 4 or $500 poorer, it's not poor discipline, it's really neuroscience.
Speaker AAnother reason that we might tend to overspend is we live in a comparison culture, don't we?
Speaker ASocial media, you see everybody's highlight reels, you see the best parts of their day.
Speaker AYou see your neighbors that have the nice boat, you see your neighbor that's always on vacation.
Speaker AAnd you don't know how much of that is being paid for with cash by your neighbor or how much just really ridiculous, unsensible debt that they are racking up.
Speaker AAnd I can tell you, because I know some of these people that have these social media lives, they are spending a lot of their credit on it.
Speaker AThey're going in debt to have these lifestyles.
Speaker ABut what do we do?
Speaker AA lot of times we're trying to compare ourselves to that and we're trying to compete.
Speaker ASo when you see somebody with a really nice boat and you go out and buy a nicer boat, just so you compare yourself to them, that's probably not serving the purpose that we want.
Speaker AWhen you see your friends vacationing in Tuscany and maybe you went just to a local beach, you might feel inferior.
Speaker ABut we have to fight those feelings.
Speaker ASo fight the feelings of comparison.
Speaker ADon't compare yourself to other people because quite frankly, you really don't know how much debt that they are incurring.
Speaker AAnd I know a lot of times the people that don't look like they have a lot of money, sometimes they have a good little chunk and they have a higher net worth because they don't have that debt sucking down their net worth.
Speaker ANow, oftentimes we do have emotional spending and we will soothe ourselves with spending.
Speaker AI had a tough week, we deserve a night out.
Speaker AOr I don't feel secure around a certain group of people, so I'm going to buy something expensive because that'll signal success.
Speaker AOr I'm overwhelmed, so I'm going to scroll and buy something because it makes me feel productive.
Speaker ASpending oftentimes is not really about the money.
Speaker AIt's about the emotion and control and identity that spending gives us.
Speaker ASo unless we build awareness of that, no amount of spreadsheets or budgets or spending apps will fix it.
Speaker ASo let's talk about some ways to outsmart your brain and maybe give yourself a chance to to have smarter spending strategies and more purposeful spending strategies.
Speaker ASo the first One is the 48 hour rule.
Speaker ASo let's think about things that are non essential and let's say make a rule in your family.
Speaker AIf it's $100 or $500 or $1,000, let's say that you will always wait 48 hours before making that decision.
Speaker AThat'll create space between you and your impulse decision.
Speaker AThink about that.
Speaker AIf you still need it or want it in 48 hours and it's within your financial reality, maybe then you move ahead with it.
Speaker ABut remember, these are non essential purchases.
Speaker ASo if it's non essential, you don't need it right now.
Speaker AMaybe you can buy it in 48 hours, but that takes away some of the impulse.
Speaker AWhat about asking yourself, would I buy this twice?
Speaker ASo would I be willing to buy this again tomorrow at the same price?
Speaker AAnd if not, it's probably not worth it today.
Speaker AAnother thing that you can do is start tracking the feeling, not just the purchase.
Speaker ASo start noticing why you're spending again.
Speaker AWas it boredom?
Speaker AWas it anxiety?
Speaker AWas it fomo?
Speaker AFear of missing out.
Speaker AYou can even try journaling, even just for a week or so.
Speaker ABut it can be eye opening.
Speaker AOftentimes we don't eat because we're hungry.
Speaker AWe eat because we're soothing.
Speaker AWe're eating because we're bored.
Speaker AWe may not spend money because we need the things, but we're spending it for another underlying reason.
Speaker ASo try to figure out what your underlying reasons are and that can help you to squash the monster.
Speaker AIf you have problems with Amazon or Doordash or things like that just seem to rack up, maybe go to good old cash.
Speaker AGive yourself a certain amount of cash that you're going to have on hand and that way you don't run up expenses that that can get really high.
Speaker AAnd when that credit card bill comes in, you may not have kept track of all of it.
Speaker AAnd now you just dug yourself a hole.
Speaker ASo remember, money isn't just math.
Speaker AIt is psychology.
Speaker ASo if you've ever overspent and asked yourself, why did I do that?
Speaker AYou're not alone.
Speaker AYour brain is wired to seek pleasure and avoid pain.
Speaker AFinancial discipline isn't just about willpower.
Speaker AIt's about creating a system that works with your brain instead of against it.
Speaker ASo when you can pause, reflect, and redirect your money intentionally, that's when you stop the feeling of out of control and start to feel wealthy.
Speaker AAre you a longtime listener of the weekly wealth podcast?
Speaker AIf you've learned anything and if you've enjoyed the podcast, will you do me a favor?
Speaker AWill you tell a few of your friends, your families, your colleagues, or your co workers about the show?
Speaker AAs I always say, I believe that how we handle our money should positively impact, impact our lives and the lives of those around us.
Speaker AAnd I hope that this podcast can be a small piece of that puzzle for all of our listeners.
Speaker AOkay, so let's have the last segment of this episode and let's talk about some real time costly financial mistakes that were probably as a result of not the greatest financial advice ever.
Speaker ANow, I think there are two types of bad financial advice.
Speaker AThere are people in the industry that maybe are unethical and maybe pushing products and not acting in a fiduciary capacity.
Speaker AAnd then there are just getting advice from your friends and they just don't know any better.
Speaker ASo here's one that one of my clients asked me about and we talked about it and decided it was not a good idea.
Speaker AAnd this is the Roth conversion.
Speaker ANow, my client had something like $100,000 IRA.
Speaker AAnd my client said, hey, somebody was telling me about this Roth conversion thing.
Speaker AAnd they said, if I convert my IRA to a Roth ira, I'll be able to take it out tax free and it'll be awesome.
Speaker AAnd then when tax rates are so much higher, when I retire, I'll be getting tax free money.
Speaker ASo I want to do a Roth conversion.
Speaker AAnd I said, great, let's talk about the current tax consequence that will create.
Speaker AAnd this $100,000 Roth conversion will create $100,000 of taxable income today.
Speaker AAnd if you're in a 20% or 25% or 30% tax bracket, that'll create a 20 or $25,000 or $30,000 tax liability this year.
Speaker ANow, my Client said some version of holy crap.
Speaker AI didn't realize that I was about to pull the trigger on this.
Speaker AI did not know that this was going to create that much of a tax burden this year.
Speaker ASo we talked about some things and we're doing the Roth conversion over time and that will even out the tax burden over several years.
Speaker ABut this person had gotten some just bad advice or incomplete advice by one of their friends who probably didn't know any better.
Speaker AAnd the friend may end up having a large tax bill this year that they don't expect.
Speaker ABut that's the first kind of bad financial mistake is when your friends, your family, who they think they know what they're doing, but they don't, they give you advice and it may not be exactly accurate.
Speaker ANow the other type of person to not really take financial advice from is your broke friends.
Speaker ASo the people in your life that are always struggling financially and they tell you, oh, don't budget, don't watch your spending.
Speaker AYou only live once.
Speaker AYou can't take it with you.
Speaker AThat's true, you can't take it with you.
Speaker ABut you also need it now at points.
Speaker ASo there are a lot of problems in our life that if we add money to them, the problems either get much smaller or go away.
Speaker AAnd that is why we need to maintain financial margin.
Speaker AThat's why we need to maintain liquidity.
Speaker ASo when you have that broke friend that's always struggling for cash and they're telling you not to save money because you can't take it with you, and nobody's ever taken a U haul to a funeral.
Speaker AYes, that's true, but there's nothing wrong with, and there's nothing even unbiblical about having sound financial principles.
Speaker ANow in our industry, there are people that really push products.
Speaker AThey push products and not holistic solutions.
Speaker ASo whole life insurance, Iuls, things like that.
Speaker AI think these are great tools as part of a well established financial plan.
Speaker AAnd here's a disclaimer.
Speaker AI personally own an index universal life policy on myself, so I think it's a great tool.
Speaker ABut when it is portrayed as like the only solution and then there's nothing, that's the only solution.
Speaker AI heard a podcast the other day and this person who is an annuity salesperson, she never actually said the word annuity.
Speaker AShe kept saying, we have a product that can't lose money and it is indexed to the stock market market, but it's not as risky as a stock market and things like that.
Speaker AAnd I was like, why don't we just Call it an annuity.
Speaker AAnnuities are great things when they fit, when they fit into your picture.
Speaker ASo just look out for professionals that have one thing to sell.
Speaker AIf they have one thing to sell, then they have to make all of your needs look like they can be solved by that one thing, that one product that's really important.
Speaker ANow what am I selling in my private wealth management practice?
Speaker AI'm selling like a holistic plan.
Speaker AI'm selling that we're going to find the right solutions for you, regardless of what they are, and we're going to help you to make your financial dreams come true and we're going to do the right things that are specific for you.
Speaker AWe are not cookie cutter.
Speaker AI am not cookie cutter.
Speaker ASo how do you evaluate financial advice?
Speaker AFirst of all, you have to ask who's giving the advice?
Speaker AAre they licensed?
Speaker ADo they know you?
Speaker AAre you selling?
Speaker AAre they selling something?
Speaker AIf they're on TikTok?
Speaker AJust because there's a 30 second TikTok video selling you to borrow money against your house and buy crypto.
Speaker ANot sure that sound advice.
Speaker AJust because it's a famous influencer with a lot of followers, that does not necessarily mean that it's solid advice.
Speaker ASo look at who's giving the advice and look at what their motivations are.
Speaker AWhat is their incentive?
Speaker ASo are they benefiting financially from your decision?
Speaker AThen do your research, make sure that you know what you're getting and ask a lot of questions.
Speaker ANow, for the people that are close to you in your life, sometimes their bad financial advice is almost meant to undermine your success.
Speaker ASo just know who's giving you advice, know why they're giving it to you, and know what their incentives are.
Speaker AAnd then ask, does this advice fit my specific goals and my specific needs and my timeline?
Speaker ABecause my goals and your goals are probably different.
Speaker AMy timeline and your timeline are probably different.
Speaker ASo again, this one size fits all cookie cutter stuff is almost never a good idea.
Speaker AWorking with a comprehensive fiduciary advisor typically is the way to go.
Speaker ANow, when it comes down to it, good advice is almost always fairly boring.
Speaker ASo things like save consistently, invest in a diversified portfolio, avoid the high interest debt, have an emergency fund, not trying to time the market, those kind of things, they may not be that fun, they may not be that exciting, but they oftentimes are the best way to go.
Speaker ANow I'm not saying that you shouldn't have some more aggressive parts of your portfolio.
Speaker AI mean I do, but a lot of times slow and steady and simple gets you to the finish.
Speaker ALine over time.
Speaker ASo remember that bad advice is everywhere and you don't have to fall for it.
Speaker AYou can slow down, you can ask good questions, and you can make sure that the person that's giving you the advice understands more than just a headline or a sales script.
Speaker AThey need to understand you.
Speaker AJust because they're on TikTok or on Instagram or have millions of followers or make interesting funny videos, that does not mean that the advice that they are giving is appropriate for you.
Speaker ABut the good news is that with a little education, a healthy dose of skepticism, you can avoid a lot of the costly mistakes that people make now.
Speaker ALittle self plug here, a fiduciary advisor, a Certified Financial Planner certificate like I am.
Speaker AWe're bound to pretty some pretty high ethical standards.
Speaker ASo little food for thought there.
Speaker AYou may want to consider working with a certified Financial Planner all right everybody, so that will about wrap up this episode.
Speaker AI hope that you learned a little bit about how to take financial advice, maybe who to take it from, how to recognize some financial advice that may not be the best.
Speaker AAnd I hope that you've also also learned a little bit about the psychology of spending and of budgeting.
Speaker AAnd don't forget, budgeting is not only for the people with low incomes.
Speaker AHonestly, the people with high income sometimes get themselves in a little bit more trouble because they think they have unlimited funds to spend.
Speaker ASo until next episode, I wish everybody a blessed week.
Speaker AThanks everybody.
Speaker AThe information contained herein included but not limited to research, market valuations, calculations, estimates, and other materials obtained from Parallel Financial and other sources are believed to be reliable.
Speaker AHowever, Parallel Financial does not warrant its accuracy or completeness.
Speaker AThese materials are provided for informational purposes only and should not be used for or construed as an offer to sell or a solicitation of an offer to buy any security.
Speaker APast performance is not indicative of any future future results.
Speaker AAnd here is your bonus hack for this episode.
Speaker AMake sure that your spending plan or budget or whatever you want to call it includes some money for fun.
Speaker AIf you are not in serious financial trouble.
Speaker AEnjoying our money is important.